Our live Marketing Leadership Workshop is now available online! Too many people know WHAT to do in marketing but they don't know WHY they are doing it! Does this sound familiar? Anyone can learn how to post to social, write a blog post, or learn what SEO is, but quantity is not what works. What works are people who actually know WHY and WHEN certain marketing activities work. That's the purpose of this course. By the end, you will have developed an actual marketing strategy, your own personal marketing playbook, that will guide you and your brand into the right marketing activity. Think about it - no more guessing or assuming. You will be able to inform others and act personally based on the correct information! Three reasons to TAKE THIS COURSE right now! You get lifetime access to lectures, including new lectures every month ( content is added/updated constantly ). You can ask me questions and see me respond to every single one of them thoughtfully! What you will learn in this course is original, tested, and very detailed! It comes from years of graduate-level education and 20+ of marketing leadership experience across dozens of industries. There are plenty of people who can teach you shortcuts and fast tactics. This is a course for people who are truly willing to understand instead. A course for people who would rather do it right than hustle and hassle people. Once you work your way through nearly 200 lessons, your strategy will become more clear, your empathy will deepen and you'll begin to see the market as it is, instead of merely wishing it to be what you want. ★★★★★  "This is the best marketing innovation I have seen in years." - Ignacio Agacevic The Marketing Leadership Masterclass is split into 6 different online sessions, each focusing on a different aspect of marketing leadership. In Session 4 we will focus on Search Engine Optimization Search Engine Optimization (SEO) is an infamous, yet very important digital marketing discipline encompassing both the technical and creative elements of a user-centered website that results in increased rankings, more organic traffic, and increased awareness in search engines. In this session, we dive deep into the weeds of both the theoretical and practical elements of modern SEO, while dispelling many of the myths and confronting some of the blackhat techniques still practiced today. Having started my SEO career in the 90s, I look forward to uncovering the many layers of modern SEO that today’s marketing leaders need to know. What are the requirements? No experience or audience required. Suitable for all types of businesses (digital product, physical product, service, B2B, B2C). Why take this Course? Become a Leader - Learn how to think & act like a strategic marketing leader. Modern Marketing - The world of marketing is in constant flux. Don’t get left behind. “Why” of Marketing - Learn the “Why” of marketing rather than just the “How.” What am I going to get from this course? Practical theory - Great marketers and great entrepreneurs are great learners. We’ll cover the theory that you need to understand to drive your own Demand Gen program. Hands-on - Throughout the course, we give you multiple opportunities to slow down and apply what you have learned by building out the real-world plan that your company needs. Peer Learning - Your instructors are peers, start-up founders and fellow marketers with decades of tangible experience in every stage and level of an organization. What is the Target Audience? Business Owners - Increase your business revenue, sales pipeline, and ROI by building out transformative demand generation programs that actually work. Startups - Leverage proven marketing processes and practices to establish and increase your user-base and business revenue. Marketers - Increase your current marketing knowledge by learning the most effective tactics, best practices, and processes. Go from Beginner to Advanced No matter what level of marketer you are, you will go from beginner to advanced marketing leader as we walk you through building your own model. All the strategies, tips and tools recommended are either included, free or very cost effective. You'll also get: ✔ Lifetime Access to The Course ✔ Fast & Friendly Support in the Q&A section ✔ Udemy Certificate of Completion Ready for Download ✔ A 30 Day "No Questions Asked" Money Back Guarantee!

This course was developed by Nisandeh Neta, a multimillionaire marketing expert that has worked side by side with world class experts such us Sir Richard Branson, Brian Tracy, Jay Abraham and Rich Schefren. Nisandeh during almost three decades has taught more than 100 thousand coaches, consultants and small business owners how to grow their business by working smarter. Today, every category of products and services is overcrowded. To make matters worse, most products and services are virtually identical or at least replaceable. Considering this, you can understand the value and selling power of a remarkable product. But what makes a product/service stand out in a way that people want it above all others? This course teaches you the secrets of developing a product or service that gives customers a WOW experience . You will learn how to exceed expectations with a product or service that is remarkable, desirable and, therefore, highly profitable. Important : Nisandeh is answering questions almost daily to help you keep growing your business. Learn how to: Deliver WOW in 12 different ways Measure WOW experiences Brand yourself as WOW Apply 3 strategies to generate million dollar ideas Integrate the 5 essential ingredients that make a remarkable product Leave your competition behind Stop being perceived as a commodity Render price arguments obsolete Make your product or service the obvious choice! Because people have far too many choices and too little time, a remarkable product/service is the easy, safe and obvious choice. A remarkable product/service practically sells itself, so you can charge a higher price for it . Therefore, it makes very good business sense to work hard to develop your own remarkable product. This course shows you what steps to take, how to think out of the box and develop a WOW product/service.

The course 97 Ways To Market Your Accountancy Business is about how to use various marketing techniques to bring in new customers and attract more attention to your business. Many accountants and bookkeeper are technically competent, yet aren't very good at 'marketing' and why should they be? They went to school to learn how to do the accounts... they aren't 'sales people' ... yet if you are a self employed accountant, and you are responsible for running your own accountancy business... then SOMEONE within your firm had better be good at this stuff... otherwise you may go broke just sitting there waiting for the phone to ring! This course outlines 97 different ways in which you can market and promote your accountancy business. You don't have to do every single technique, but you may want to implement 7-8 of them, as in combination, you will see the result in your business. Your course tutor began her own bookkeeping business in 2004 with £150, and had to develop a range of marketing skills in order to grow that business and keep it alive. This isn't theoretical, or wishful thinking - this is practical, real, simple techniques that you can implement with minimal skill needed. Every technique is explained with the advantages and disadvantages, and a rating for cost (low to expensive), and a rating for effectiveness from 1 out of 5, to 5 out of 5. You can choose the low cost, highly effective techniques - and this course will more than pay for itself. Included, is the book 97 Ways to Market Your Accountancy Business. All methods are written - its down to you to choose your favorite five, and implement them daily. If you do nothing else, but 5 pieces of marketing every day... your business will grow. It's when you take no action, that you are in danger of a competitor surpassing you and for you to go out of business. There is more than enough work to go around for everyone. Its your choice, whether you want to be proactive - and apply some techniques, or reactive - and just wait for things to happen and hope that they get better/ The course will take approx 2-3 hours to complete. We take 8 techniques per lecture and go into them - looking at the advantages and disadvantages. This course is for those who are serious about growing their accountancy business.

Why do Small Businesses Owners have such a difficult time becoming successful? What can we learn from the amount of failure with small business that we can apply to our own business aspirations? There are many reasons why a small company can fail, and at surface level the primary reason businesses fail is they simply run out of cash. Or that is what many people think, but what reasons could influence a business to fail? There may be many reasons why a Small Business can fail ...and to me, the most important are: Reason #1: They are not really in touch with customers through deep dialogue. Reason #2: There is no no clear and real differentiation in the market (read: lack of unique value propositions) Reason #3: The Failure to communicate value propositions in clear, concise and compelling fashion. Reason #4: Leadership breakdown at the top (yes — founder dysfunction). Reason #5: Inability to establish a profitable business model with adequate financial indicators. (Are you the type of owner that mixes personal and company finances?) If you can identify with one of the reasons, I need you to ask yourself... Even if you have a lot of experience and expertise in many areas, you can be lacking the necessary skills to run every area efficiently. You may not be able to supervise every aspect of your business and if you try to handle too many responsibilities, you can be putting growth, development and even your own company at risk. Is your business facing challenges: Do you have adequate financial management practices? Financial Indicators? Do you have a business plan? A Marketing Strategy? Do you know the industry and the market? Are your profits at risk? Do you monitor and control your expenses? Do you use cash flows and budgets? Does that information help you make better decisions? How do you monitor performance? Do you have the right team to achieve your goals? You as the leader : Are you motivated? Organized? Do you monitor your performance and profitability? Are you a good leader? Do you have high personnel rotation? Are you reaching your personal goals being a small business owner? Is your company designed for YOUR well being? I If you are here, you already own a small company or you are about to start your own business, either way, this course is designed to help you learn about critical topics needed to manage and succeed when you are a small business owner. After you finish the course, it will allow you find areas where you can improve an existing business or prepare to start one the right way. Understand that every small business, no matter the industry, has a risk of failure, and that will depend on many factors. Not only your knowledge, skill set, experience and desire, but other areas that you might not control, or are not aware how to handle. Is there a way where you can minimize that risk? Yes, you can be prepared from the beginning or have the ability to correct the course of action if you have already started. This course will help you identify critical tasks and areas within your company that you need to evaluate. We will do exercises and tests that will allow you to learn about small business finances, being a leader, marketing, hiring the right team, be organized and help you improve the chances of your company becoming successful.

Have you ever wondered why some people engage, persuade and influence more than others? Do you reach and hold an audiences attention? Can you change minds, thoughts and behaviours? Would you like to? Storytelling techniques have the power to shift opinion, to make messages more memorable and they can lead to positive responses in those you seek to involve and inspire. In this course on better Storytelling for Business, we’ll look at the ingredients to what makes a compelling story, what makes some messages more persuasive than others and how to structure your story in a way that is easy to follow and leaves a lasting impression. We’ll set out on a journey, to make a business case - and to show how stories can make business communication more compelling - whatever the setting. It may be that you have a proposal or pitch to put together, an important announcement that will affect the lives of others, a presentation to generate sales. Perhaps you have a media interview lined up and need your answers to inform and influence. Maybe you’d like to use better storytelling techniques to boost your following on social media. This course will help you to develop content, make better connections with existing audiences and help you to reach and resonate with new ones. So, if you want to improve storytelling to change minds, influence thoughts and affect behaviour - enrol now.

Are you a Hair Stylist who is wanting to build clientele fast? Have you lost clients recently due to the worldwide COVID-19 pandemic? Do you want to make more money for yourself, doing what you love? Our current environment has made it even harder to compete in the Hair Industry, with the worldwide COVID-19 pandemic and enhanced hygiene and safety protocols required to be implemented, your clients more and more concerned for their health and safety, some clients who used to be regulars have not booked in months, and of course you're worried about your own safety! On top of that, you're competing with all the other hair stylist's and hair salons in your local area, there are even some larger competitors who are undercutting your pricing in an attempt to stand out and win your clientele. The fact remains, you still need to bring in money every month to cover the bills and provide for yourself and your loved ones. So, how do you attract more clients, and make more money in one of the most competitive markets ever? Before I answer that, let me introduce myself. Hi, I'm Clint Ratanatray the Founder of the Zappzi Hair Business Academy. Our exclusive online courses, tools and support, created just for hair stylist's help you develop critical business skills, to attract more clients, make more money and transform your hair business. I have helped hundreds of hair stylists get more clientele and more bookings with my Zappzi On-Demand Mobile Hair Stylist Company and I've learned a lot along the way. Today, I want to share with you some of what I have discovered, information that will help you supercharge your sales, make more money, and ultimately change the future of your hair business. In this exclusive mini introductory online course, I have created just for hair stylists, you'll discover: The #1 Marketing Secret that separates super successful hair businesses & hair stylists from their underperforming competitors. (Hint: it's not a flashy website, huge marketing budgets or unique products). 8 areas of your hair business to focus on to get results (it does not matter how big your hair business is, you may have 0 or 1,000+ clients, this method still works!). A super-effective, easy way to master this method fast. How this can help you increase your clientele and revenue And much much more... Go for it... if you want to attract more clients, make more money, improve and skyrocket your hair business to success, ENROLL NOW to our exclusive mini introductory online course MARKETING MASTERY. #YouCanDoThis

Ignore the traditional models of real estate sales and the big team models of the bourgeois brokerages! Did you know that according to the National Association of Realtors, the average real estate agent in the United States is currently earning only between $30,000 and $45,000 per year? Add to that the concern over whether the middle class is really quickly evaporating. If such is the case, why bother? The truth is you will never get rich by working for someone else. If you are new to real estate sales, and you have an entrepreneurial spirit, then you will be better off financially by charting your own course, from the beginning, towards becoming known as a celebrity real estate entrefluencer. This course will show you the strategies and tactics to build your real estate brand, based on extensive research from experts in network marketing, and other related fields, as well as reveal a few tricks from the social media influencers and the gig economy of today, to help you start earning more money, while working less hours, than the broken traditional real estate sales model the big players would have you follow (and further build their going concern value. What if, as an alternative, you focus on building your brand reputation so that you have clients calling you to sell their homes? If you want to earn much more than the average real estate agent, yet work less hours, then Entrefluential Networking for Real Estate is your new instruction manual. This step-by-step guide will show you how to become a celebrity real estate influencer by teaching you: •How to Create a Successful Real Estate Business by focusing on Service Quality, •How to Attract Clients Using the Synaptic Bridge Theory of Networking, •How to Develop Power and Influence in Real Estate, •How to Nurture Relationships to Scale Your Referral Business, and •How to Brand Yourself as a Celebrity Real Estate Entrefluencer by partnering with Strategic Allies (Social Media Influencers) to expand your Market Reach.

Have you ever wondered how some brands suck you in? Through every interaction, they sing the siren song that keeps you coming back and buying their products time and again. It's as if they got inside your brain and read your mind. They did! Well sort of. What seems like magic to the untrained eye is actually a repeatable science. In this course, I will show you the secrets the experts use to attract premium customers. During the course, you will learn five core concepts. These core concepts build a foundation for you to create a one-page messaging guide called the Brand Compass. The five core concepts are: Identifying Your Ideal Customer Positioning: Make Your Competition Irrelevant Productize Your Service Create Processes To Scale Establishing Your Why After you have a solid grasp of these five concepts, you will complete the Brand Compass messaging guide. You'll use the messaging you craft in this course to create a marketing strategy that will inform your marketing plan. Creating an ideal customer profile, also known as a customer avatar, will help you reach customers through social media marketing, digital marketing, paid advertising, and converting customers through your website. It is impossible to attract the perfect customer if you can't get inside their head. Let me show you how to read the minds of your prospects, so you can turn strangers into paying customers. This course is a precursor to SEO, social media marketing, copywriting, or email marketing.

[July 2020 Update]: Download the New E-book on "Doing business in a connected world Customer insights on voice and connected commerce" Do you have a product that is not selling? Your web site is not getting traffic? Are you a freelancer trying to create an online presence and sell products online? and want to create a successful eCommerce marketing strategy to boost sales? Do you need to increase your eCommerce online store sales? If so, then this is the right course for you! Welcome to E-Commerce Marketing Strategy For Beginners course . Learn from industry professionals! In this course you will learn: Digital Marketing effectiveness and strategy How bigger brands use an effective strategy to sell their products online Learn how to effectively use email marketing to boost your product sales Use email marketing strategy to reach customers and build solid relationships Bring free and paid traffic to your web site and learn how to convert them into paying customers Understand up-sell and cross-sell Customer retention is key. Learn how to retain customers by giving them superior customer service and experience Work with sales copy, and influencer marketing using YouTube, Facebook, LinkedIn, Twitter Create a WordPress site and use to place your own products Learn how effectively conduct market research, niche marketing, Facebook and Google ads, and much more... See what our students say “It is such solid and to the point course with practical growth strategies, and I would without a doubt recommend it to everyone.” - Jennifer Smith “This is such an awesome course. Clear instruction, and I loved every bit of it – Wonderful learning experience!”  Stacy Mir . Join thousands of other students and share valuable experience! Why take this course to learn digital marketing? Learn the latest eCommerce strategies in boosting your product sales . As a digital marketing consultant at ClayDesk and a programmer,  my experience with creating online store and promoting while using various growth strategies, I am able to give you proven strategies and framework to grow your online eCommerce store. Enroll now in E-Commerce Marketing Strategy For Beginners course today and revolutionize your learning. Stay at the cutting edge of learning new skills - and enjoy bigger, brighter opportunities. See you in class! Syed Team ClayDesk

Do You Want To Increase Your Sales Without Increasing Your Web Traffic? Do You Want To Learn How To (Professionally) Create & Run Scarcity Marketing Campaigns ? Do You Want To Automate Your Scarcity Marketing So All Your Prospects Experience Fear Of Loss (Which Will Cause Them To Act Now) ? If you've answered " Yes " to even one of these questions, then enrolling & completing the course might easily turn out to be one of the best marketing decisions you've made this year. And before I tell you why, I'd like to introduce myself. Howdy, My name is Vladimir Raykov and during the past 10 years, I've been doing marketing campaigns for businesses in various niches. My Udemy students know me for teaching best-selling courses on Marketing Psychology & Copywriting. I've been selling anything from online courses to watches, pellet burners, chakra bracelets, lead generation services, Latino dance lessons (salsa & bachata) and much more. I've done a lot of mistakes but I've learned a ton during the process and that led me to earn multiple 6-figure incomes for me and my clients. IF I WAS ASKED THE QUESTION... " Vladimir, would you tell me the best tool/principle/method to increase my sales? ", I'd answer this... "The best way to increase your sales in almost all businesses is to apply a real sense of urgency . To achieve that, you need to study what's called today Scarcity Marketing!" WHY IS THIS THE CASE? Well, behavioral psychologists teach us that scarcity as a marketing concept works because it causes your prospects to experience the Fear Of Loss ! As a result, they buy from you. After all, you've put an amazing offer in front of them. They don't want to miss out this opportunity. BUT THERE IS A PROBLEM... According to sales consulting firm The Sales Benchmark Index , nearly 60% of qualified leads don't make a decision to move forward. Can you imagine? What a waste? And the reason is marketers and salespeople do not stimulate the right parts of the prospect's brain. On the other hand, when marketers do try to stimulate the "decision-making part" of the brain, they end up with misleading and dishonest scarcity campaigns and that ruins their reputation. It's sad. Prospects don't trust them anymore and don't buy from them as a result. WHY? Well, the reason is that these marketers don't have the knowledge & tools to execute world-class campaigns. I'm sure you know better! After all, you are here, browsing for online courses that will help you gain knowledge to achieve your goals. That's why I'd love to briefly explain what you are going to learn in this course... THIS IS THE ONLY SCARCITY MARKETING COURSE ON UDEMY... ...that delves into the psychology behind why scarcity marketing works, where the best places to apply it are, and the 3 scarcity marketing campaigns that you will need for any kind of online business... In addition, here is just a glimpse of what you will learn... How To Increase Your Sales By Applying Scarcity Marketing How To Stimulate The "Lizard Brain" (Old Brain) Of Your Prospect So They Act Now! How To Set Up & Execute A "Fixed Dates" Scarcity Campaign How To Set Up & Execute A "Recurring" Scarcity Campaign How To Set Up & Execute An "Evergreen" Scarcity Campaign (So You Apply Urgency And Fear Of Loss On Each Subscriber Going Through Your Marketing Funnel) The Value Hammer Technique® For Creating High-Value Packages That Will Turn Your Offer From Boring To Irresistible. How To Eliminate Banner Blindness & Always Attract Attention How To Write The Perfect Cold Email Outreach (We Still Use It In Our Marketing Agency To Attract New Clients) How To Apply Urgency In Your Facebook Ads (2 Examples) The Difference Between Real & Implied Urgency How To Test Your Scarcity Campaigns Discover The 2 Cardinal Rules When Adding A Scarcity Element In Your Pages. And Much More... WHO IS THIS COURSE FOR? Online Entrepreneurs. Online Marketers. Small and Big Business Owners selling digital & physical products online. Bloggers & Book Authors who are currently doing promotions. WHAT DO CURRENT STUDENTS SAY ABOUT VLADIMIR AND HIS COURSES? As a person who teaches over 50.000 students from 155 countries and has received over 2000 positive reviews, I know what it takes to pass on valuable information. I’ll be teaching you in a methodological , step-by-step manner that will allow you to grasp each and every concept I present. "I highly Vladimir, as one of Udemy's finest Instructors and suggest this course to any and all who desire to learn more of the psychology, methods and technical skills that can make them become more successful copywriters! " - Dallas Bowman " Vladimir is very experienced in marketing and I think he is the go-to for powerful internet marketing strategies . I finally can breathe easy that I can take classes online from a highly experienced mentor in this field at an affordable price!" - Eric Anderson "Vladimir is an awesome instructor! I have taken many courses here on Udemy and Vladimir is by far one of the best business instructors out there. He doesn't give you any fluff, you get right down into the raw material. He also presents the material in a really clear and concise manner." - Anthony Guttadauro DO I GET A GUARANTEE? This course comes with 30-days money back guarantee. That means zero risk for you. If for some reason you are not satisfied, requesting a refund is virtually one-click away! However, I highly doubt you would do that because once you experience the marketing power that course holds, you will want to have it in your library and go over it before each upcoming marketing project of yours. WHAT SHOULD I DO NOW? Stop over-thinking and hit the " Buy now " button and I will see you inside. My name is Vladimir and remember - Stay Purposeful!